Ramalingam, L.P.
Study on the role of Bureau of Indian Standards in product standardization with special reference to consumers' behaviour towards ISI mark in Madurai city - Madurai Kamaraj University, Madurai - 2006 - 253
includes appendix and bibliography
Consumer behavior--Madurai City (Tamil Nadu)
Bureau of Indian Standards
Standardization--Madurai City (Tamil Nadu)
TR.0370
Study on the role of Bureau of Indian Standards in product standardization with special reference to consumers' behaviour towards ISI mark in Madurai city - Madurai Kamaraj University, Madurai - 2006 - 253
includes appendix and bibliography
Consumer behavior--Madurai City (Tamil Nadu)
Bureau of Indian Standards
Standardization--Madurai City (Tamil Nadu)
TR.0370