New Media and Public Diplomacy: (Record no. 38948)

000 -LEADER
fixed length control field 01913nam a22001697a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781032607993
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 327.21
Item number PAL-N
100 ## - MAIN ENTRY--AUTHOR NAME
Personal name Palit, Parama Sinha
245 ## - TITLE STATEMENT
Title New Media and Public Diplomacy:
Sub Title Political communication in india, the United States and China/
Statement of responsibility, etc By Parama Sinha Palit
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New York:
Name of publisher Routledge,
Year of publication 2023.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xv,177p.
520 ## - SUMMARY, ETC.
Summary, etc This book examines the role of new media and digital technologies in public diplomacy and political communication. Exploring political communication in India as well as in the US and China, it highlights the fundamental changes that new technology has brought about in public diplomacy. While facilitating direct engagement with constituents and tapping into territories and audiences which were harder to reach before, the new media’s power to influence perceptions has revolutionised public diplomacy and engagement like never before. While managing national brands utilizing digital tools has emerged imperative for contemporary nation states, they are equally engaged in online disinformation and influence campaigns. This book analyzes these activities and also emphasizes the critical role of social media in defining and shaping political attitudes while empowering the ordinary public and the leadership alike. The author, through examples from India, the US, and China, also examines the challenges of using digital tools in diplomacy and its effects on democracies across the world. Lucid and engaging, this book will be an essential read for students and scholars of communication studies, political studies, diplomacy and foreign policy, defence and strategic analysis, media and culture studies, and international relations.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Mass Media
Form subdivision Digital technologies
General subdivision Public diplomacy
Geographic subdivision India
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Political Sciencce
Form subdivision Communication
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term New technology
Form subdivision Foreign policy
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Source of acquisition Cost, normal purchase price Bill Date Full call number Accession Number Cost, replacement price Price effective from Koha item type
        NASSDOC Library NASSDOC Library 2024-03-21 Rajasthani Granthagar 934.99 2024-03-18 327.21 PAL-N 54133 1295.00 2024-03-18 Books