Panwar, J. S. <br/><br/>
Tobacco based paan masala (gutkha) : a study on consumption behaviour and strategies for demarketing- with special reference to Gujarat  : 

 -  Indian Council of social Science Research, New Delhi  2006 
 - v.p. 
<br/><br/>includes appendix and bibliography 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior--India--Gujarat<br/>Gutkha--India--Gujarat--Marketing<br/>Consumption (Economics)--India--Gujarat--Surveys<br/>Narcotic habit--India--Gujarat
<br/><br/><label>Dewey Class. No.: </label>RP 0281